When was the last time you updated your marketing strategy? Do you even have one? A great marketing strategy allows you to concentrate your limited resources on the best opportunities to increase sales and achieve a sustainable competitive advantage.

Our process starts with an in-depth analysis of your current state. We will: 

• Analyze your Strengths, Weaknesses, Opportunities, and Threats (SWOT)
• Discover your target audience and ideal customer
• Create clear messaging that speaks to their needs
• Establish reliable selling channels 
• Gain a clear understanding of your marketplace and how you fit into the big picture 
• Pinpoint your top competitors, and identify your differentiating factors to set you apart
• Identify key performance indicators to accurately measure your success
• Define your goals, both short and long term

Once we have the complete picture, we work directly with you to create an Actionable Plan encompassing what needs to be done, when, where, who will be involved and what the total cost is, and craft you a budget and accountability framework to outline potential ROI.